Bemærk: Webinaret er en del af ISOBRO's fundraisingkonference 2020. Læs mere om konferencen og webinarene her.

Webinar med Adrian Sargeant

In this session, you’ll learn how to DOUBLE what you currently fundraise from individual donors by learning from the new science of philanthropic psychology.

We will introduce you to the concept of wellbeing and what we believe will be the next big change in fundraising. For the very first time we’ve been able to measure how fundraising makes donors feel and how different approaches can make donors feel even better (or worse). We’ll share that data. We’ll also explore just what a difference this wellbeing-based approach makes to actual donor behaviour (e.g. continuing to give, willingness to upgrade and willingness to consider a legacy). In our experiments we have been routinely doubling income for clients and this session will showcase what we’ve learned. It will also teach you how to do it for yourself.

OBS: Webinaret foregår på engelsk.

Tidspunkt

Kl. 10.00 - 11.30

Tilmeld dig webinaret her

Arrangør: ISOBRO

Læs mere om Adrian Sargeant, professor i fundraising her.